A New Start

Yesterday, I made a decision that has been plaguing me for months. I quit Instagram.

For a long time now, I’ve felt obligated and pressured into making reels for engagement. The rules about when to post, and when not to post to “beat the algorithm”, not being seen by 58,026 followers out of just over 59.7k followers, being asked to pay a monthly fee to have my account verified (which I refused to do), and the impending AI implications that has just been announced. I could go on but, I won’t, I’ve had quite enough thank you.

It’s sad to leave after 10+ years but what we started with all those years ago is not what we have now. My account will be left as it stands for the time being but I may delete it entirely in the future. I just won’t be active on it going forward.

Enter Cara

A new app for creatives to share their work. This is what Cara says about their new app that is available on mobile and desktop.

About Cara

Cara is a social media and portfolio platform for artists.

With the widespread use of generative AI, we decided to build a place that filters out generative AI images so that people who want to find authentic creatives and artwork can do so easily.

Many platforms currently accept AI art when it’s not ethical, while others have promised “no AI forever” policies without consideration for the scenario where adoption of such technologies may happen at the workplace in the coming years.

The future of creative industries requires nuanced understanding and support to help artists and companies connect and work together. We want to bridge the gap and build a platform that we would enjoy using as creatives ourselves.

Our stance on AI:

We do not agree with generative AI tools in their current unethical form, and we won’t host AI-generated portfolios unless the rampant ethical and data privacy issues around datasets are resolved via regulation.

In the event that legislation is passed to clearly protect artists, we believe that AI-generated content should always be clearly labeled, because the public should always be able to search for human-made art and media easily.

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